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Mother’s day is only a few weeks away. While it doesn’t hold the same weight like Christmas or New Year, it has its own charm and is a great time for retailers. If you have an eCommerce store or a retail shop, it would not be wise to ignore the day. You should be able.
This is the season of hope. From the time the world went into a metaphorical shell, all of us have been praying for December to come sooner, the season of Christmas, and the dawn of a new year that all of us are waiting for. If you are a retailer, this is the season when
Getting the right merchant service provider can be the difference between offering convenient options for customers and missing out on sales. Covid-19 has increased the reliance on contactless payment options, and by late 2020, 50% of Americans started using contactless payment methods. Let us look at the 10 best merchant services for 2022, Block It.
Without a method to manage sales or accept payments, your business will be in a disarray. You need the right set of tools for efficiently running a business. A POS system is pivotal for retailers to run their business smoothly. What is a Point of Sale (POS) system? A POS system lets businesses accepts payments.
It is that time of the year when there is an expectant smile in everyone’s eyes. There is a glimmer of hope because everyone believes that the holidays will usher in prosperity and happiness.
Retailers love giving gift cards to their customers, and rightly so. From increasing the average order value to improving brand awareness, it does a lot.
If you don’t offer gift cards to your eCommerce store’s customers, you are in the wrong. Ask any experienced business owner and they will be singing paeans about the effectiveness of gift cards to their bottom line. 33% of people spend more on gift cards than any other gifts. You can safely invest in physical.
Giving thanksgiving presents to employees, coworkers, clients, and others is not a new tradition. In the autumn of 1621, the Wampanoag inhabitants of New England and the Plymouth Pilgrims gathered to celebrate a plentiful harvest. This was the first Thanksgiving, and it was a pivotal event in American history because it brought together two radically.
A successful gift card program can be a useful sales channel and more.
There's no surer way to show someone you love and appreciate them than with a gift. The same goes for Mother's Day: a present that celebrates the special women in your life is a sweet and meaningful gesture. But what if the special lady in question already has everything she needs? Enter: gift cards. Offering.
Nobody can scare us as much as we can scare ourselves. Have you seen a lot of scary street advertisements, horror movie thrillers, or goofy jokes on social media? Yes, Halloween is just around the corner. The Halloween-related search inquiries are on the rise right now, so what are you waiting for? Make the most.
In this article, we will discuss the differences between digital and physical gift cards, as well as compare their pros and cons.
Mother’s day is a special occasion, but it is also a source of stress for customers to find the right gift. People are looking for gift ideas to give their mothers or the motherly figure in their lives on this special occasion. Retailers will have a field day if they use the occasion to their.
Valentine’s day is a day devoted to lovers, but ecommerce retailers are also promised a great time because of the sales that happen on this day. Devising marketing campaigns for this day cannot be an afterthought. The marketing campaigns should start much earlier and have to be as impactful as possible because there is a
“During the pandemic, Amazon, the world’s biggest online retailer removed its “suggested products” option because of the surge in online orders and as it was too much even for them to take. That’s how unaffected online sales have been despite it pushing many other major industries to its knees. That has been the case with.
Even though there are several ways to promote your gift cards, selling them through social media is incredibly effective. Engaging with customers on social media regularly is a great way to create loyal customers.
You can now accept Vend gift cards on Bigcommerce! In the last few months, we have been tirelessly working to improve our app features, and we believe that this newest feature will help you enjoy the Gift Card experience even more. So what is this new feature all about? It wasn’t possible to redeem Vend.
All BigCommerce’s eCommerce merchants using 99minds’ Gift Card app, their customers can schedule delivery of an eGift card. Online shoppers seemed to see which merchants allow scheduled delivery because this feature is more than a convenience–it can be a lifesaver during one of the busiest times of the year. So put your eGift cards on.
If you are thinking of launching a new loyalty program for your Shopify store, you must follow the below steps to get the most out of it.
Most businesses collapsed under the sheer pressure of lockdowns and the lack of customers buying from you. Let’s see what gift cards did.
Gift cards appear to be popular with everyone, especially customers. Givers will appreciate how easy and convenient it is to give a gift card. Gift card holders have a lot of options and a simple to use payment method. Gift cards have even more benefits for businesses like yours. Gift cards are used by merchants
As the world advances towards new digital technologies, businesses are also finding new avenues to optimize their sales and promotional campaigns. E-commerce has become a powerful platform for retailers to reach their target audience and increase their revenue. If you are a business owner or a marketer looking to venture into e-commerce, then you must.
Omnichannel loyalty programs are all about providing the best shopping experience for customers across all channels. They make customers come back to your business by offering a number of incentives for those who are a part of the program. A loyalty program is made omnichannel by engaging customers across a wide array of channels. For.
A beautiful thing about gift cards is that you don't have to be right; you don't have to pick a blouse in the right style, a pillow in the perfect color, or a new sweater in the proper sizing. You can buy your mom a gift card and let her make all of those decisions.
Take a look at some of the best tricks to improve your Gift Card Marketing in 2022 to skyrocket your business sales!
This is Women’s History Month and we are taking this space to highlight a few women entrepreneurs who have solved problems, uplifted communities and made a unique space for themselves in what they do. The women who are a part of this article have varying degrees of success, the only common thing about each of.
Customers love saving money. No one is arguing against that statement, isn’t it? One of the oldest tricks in the book is to offer special deals to customers to make them buy more from you. For a business that is looking to increase its bottom line or to attract newer customers, coupon advertising is a.
“I have a lot of recurring customers. Is it beneficial to add loyalty programs on top of all the other marketing campaigns that I run? Will it give me more business?” The above question was posed by an eCommerce business owner who has had a great run so far in terms of sales. The number.
Easter represents the triumph of life over death… There are some average brands, some successful brands, and some brands that are about to die and need a push towards a win to raise their business into a new life. It's possibly because these companies are unable to reach their audience. Promotion can help them connect.
In its initial stages, Dropbox, a file-sharing service, rewarded its customers with extra file space for each referral. Here both the referrer and referee get 500 MB of extra space. They had over 2.8 million referrals in the first 18 months. No matter which industry you are in, having an excellent referral marketing strategy can.
Amazon, Alibaba, ... We know all these companies have gained rapid growth and popularity in recent years. And also are aware of the global expansion of the eCommerce industry. During the holiday season, these eCommerce businesses own a larger portion of the overall industry profitability. Again for upcoming Father's Day, when asked 40% of consumers.
A great chance to grow your retail shop is to promote it with the ongoing trend or the festival. The upcoming trend - FATHER'S DAY - is just around the corner. As per NRF, people are expected to spend $20 billion this year. I don't know about children but dads must be eagerly waiting for.
If you are an eCommerce retailer, Thanksgiving is the time to create irresistible offers. You can easily win over your customers as they are looking to buy gifts for those they love. Thanksgiving is when people are away from the daily drudgery of work, spend more time with their friends and family, and look for.
As a retailer, if you are not investing in a gift card strategy, you are doing a grave injustice to your store.
A gift card is a prepaid store-value money card issued by the retailer or a bank and can be used instead of cash when purchasing from that particular store. Most gift cards are redeemable only in the specific retailer unless otherwise explicitly stated so. While customers usually buy gift cards for friends and family as
The holiday season is a great time to be a scammer. Unfortunately, a lot of honest consumers are swindled by scammers who rob them of their personal information and money. We would go so far as to say that everything you buy during the holiday season, right from electronics to gift cards, make sure you.
Gift card, this little thing... is the most popular present among Americans - it is used by everyone from children to elders, from multinationals to small startups, from coffee shops to hair salons and so on and its popularity is still growing. It isn't just about Americans. The global gift card market is currently $307.
February 14 is one of the most beautiful days of the year. It is a day that is outrightly dedicated to love. Is there a better time to gift something to your lover or to someone you love! If you are a retail business, gift cards are your best friend for this special occasion. By
What is The Gift that keeps on Giving? The Gift that keeps on Giving is intended to evoke the emotions that people experience when they receive a gift. It indicates that any gift that allows flexibility of choice, such as Gift Cards, is preferable to a monetary incentive that simply provides that constrained feeling. That
One of the best ways to keep your employees satisfied and feel appreciated is by rewarding them with incentives. Every one of us wants to feel valued and acknowledged for the work that we do. It creates a sense of loyalty towards the organization. Businesses that do not have a rewards system might end up
Mother’s day is a huge opportunity for retailers to make bank. The year 2021 would be even more special as people are slowly picking the pieces from where they left off before the pandemic started. Getting something special for the motherly figures in their life would be one way to show gratitude for surviving the.
It is October, and Halloween is around the corner. It is the perfect time for restaurants to exceed their targets and ‘scare’ their customers. Restaurateurs can use the holiday to offer something special and different to their customers. It is the time to go all guns blazing with special promotions and offers. We look at
The strength of consumer spending this year isn't clear. Thanks to the fear of a surge in Coronavirus infections, the uncertainty is enormous. Accenture's 14th Annual Holiday Shopping Survey has a few ideas on how the US holiday season of 2020 will shape up. Here's what Jill Standish, the Global Retail Lead at Accenture, has.
While Black Friday isn't until the end of the month, we're already seeing early Black Friday offers from several major stores.There will be a shortage of availability of some things, and people need to be aware of that, said Robert Hooker, a University of South Florida professor of supply chain management. With deteriorating supply.
The way marketers build and operate online campaigns has evolved thanks to marketing technologies. Many digital marketing activities would be a gamble if they didn't have data and analytics for study and measurement. There are numerous tools available for current campaigns that provide specialty alternatives or unique features that can make practically any marketing campaign
Gift cards are an easy way to attract new customers, get money in advance, forge stronger relationships with the existing customers, and so on. You might wonder if it is even possible for small businesses to use gift cards successfully. We have answered the same in this article. Here are some ways with which small
People love coupons. All of us actively search for coupons when we are about to buy something, isn’t it? There’s even a popular American TV show called ‘Extreme Couponing’ where they show ‘super coupouners’ who are extremely driven to get the best deals. That’s how much coupons are ingrained into our minds and our shopping.
A referral program is an incentive structure for your customers to share about your products and services for rewards. It could be any reward- store credits, cash, free trip, free consultation, additional perks, exclusive access, free products, etc. It is up to the business to decide. Ecommerce stores have managed to reduce their customer acquisition.
Loyal customers are customers of the best kind. Brands are always on the lookout to find their ambassadors. Why? Because these are the type of customers who shout from their rooftops because they love your product, they will defend you on social media, will buy all of your products, and will even get gift cards.
It's not too late to cash in on Halloween's unprecedented popularity and boost eCommerce sales. Halloween is all about disguises, from superheroes to slashers, princesses to politicians, to name a few of this year's most popular outfits. However, the popularity of this autumn holiday cannot be denied. Take a look at the online Halloween sales.
“The world is clearly changing in so many ways. The way we used to watch movies, listen to music or travel to different places have completely changed in the past few years. The same is with eCommerce, it has become an important part of our lives too. If brands want to succeed in the eCommerce.
There is no doubt that the Covid-19 pandemic has changed the way many businesses around the world operate. Most marketers found that a huge margin slashed their budgets. Many CTOs had to enable many technological changes in driving work from home successfully and reach out to customers who couldn't walk into a retail store like.
If you are into retail, now is the time for you to up your gift card game. Businesses need to change their mindset when it comes to gift cards, it is usually considered as a part of a marketing exercise. Gift cards can be much more than that, it should be part of your customer.
In this article, we look at some of the best strategies to leverage gift cards this holiday season. Read on for more about holiday marketing.
Gen Z is going to be a business's core audience in the future. Take a look at how businesses can attract Gen Z customers and retain them.
What do you usually offer during the holidays as a retailer? Aren't they gift cards? Starbucks, Amazon, and Walmart, for example, could never pass up the opportunity to sell thousands (if not millions) of Gift Cards during the holidays. So, if you've decided to launch a gift card campaign for the next holiday season and
Suppose your sales numbers are stagnant and there are not many prospects in the pipeline. In that case, you are in an unenviable position. No matter how good your products are, they need to sell. Attracting new customers is a task that you should have your best minds occupied with. Retaining your existing customers is
In this article, we look at some of the best ways you can engage customers after the holiday season, with the help of gift card incentives.
For retailers, Mother’s day is a lucrative day in their business if rightly used. Americans spend extravagantly on this with the average gift value being around $200. If you want to cash in on this beautiful day, creating gift cards for your business is the cleverest thing you can do. If you have Mother’s day.
Black Friday and Cyber Monday are two of the best days for eCommerce retailers. Not being prepared for it is a financial disaster. The 2021 US holiday season posed the strongest retail growth bringing in more than $1.2 trillion. According to eMarketer, Cyber Monday had the highest sales, clocking more than $10.9 billion, while Black
Father's Day isn't as popular as Mother's Day, but you don't want to lose out on the $20 billion spent on the celebration. Also, 77% of Americans plan to celebrate Father’s Day this year, 2% more than last year. Consumers are expected to spend an average of $171. This means that for those looking to.
Spending on Valentine’s day is expected to be $21.8 billion in 2021, according to the National Retail Foundation (NRF). NRF has been conducting its annual Valentine’s Day consumer spending study since 2004 to see how Americans celebrate the day. According to this report, more than half of US adults were planning to celebrate the occasion
If you run a Shopify eCommerce store, and are looking for effective marketing strategies, check out the 9 tips we have shared here.
You've chosen your site, hired your team, and set prices for your services and products—now it's time to open for business. The holiday season is rapidly approaching, and do you understand what it entails? It's the ideal time of year to get your business ready for a new revenue stream by selling gift cards both.
Your gift cards can be the lifeline that you would have never expected it to be. From helping you with sales during off-season to giving you cash upfront without even selling goods, gift cards can work like magic for retailers. It is no wonder that we would advise you to make it a big part.
When you are trying to sell something to your customers, you want to be available on all platforms that are possible, isn’t it? In today’s world, people are always busy and they are bombarded with marketing communication so much that they subconsciously try to consume as less as possible. The best way to reach your.
For women who are in developing countries, eCommerce is a boon that they can and should take advantage of. The best thing about a digital platform is that there is no incentive for the platform to be gender-biased. The landscape of eCommerce keeps evolving, the only problem is that there is not a lot of.
Join 99minds in celebrating women in eCommerce who are driving the industry forward with their incomparable contributions. Let us look at a few of them who have made a name for themselves, either as entrepreneurs or employees. Lillian Tung: She's the co-founder and CMO of Fur, a body-care line that promotes natural beauty. The haircare.
Once again, it's that time of year. The holiday season of Christmas is quickly approaching. Christmas is a fantastic time for your eCommerce firm to capitalise on the holiday season's sales potential. Any eCommerce business owner, though, understands that the holidays aren't just about shopping. Store proprietors are also highly busy. If you're in a.
With Mother's Day around the corner, it's time to think of something special for those wonderful mothers in our lives! Luckily, gift cards are a perfect option. However, not all cards are created equal. Your gift card must stand out from the rest! To ensure that your customers are impressed, we provide you with some.
The third Saturday of January is dedicated to a special enabler of ecommerce throughout the world- the ubiquitous gift cards. 15th January this year is the National Use Your Gift Card Day, and the whole objective of a day dedicated to gift cards is to encourage more of its use since $3.5 billion of gift
During the peak of the holiday season, shoppers step out to buy clothes, gifts, and online websites for themselves or presents for their families. Gift cards are one of the most preferred options if they are giving it to their friends because of the convenience it offers. Gift cards have a win-win written all over.
$550 billion That's how much online product returns are estimated to cost businesses this year. The return rates of products bought online stand at 25% while 8% for brick-and-mortar stores. Returns are a major headache for retailers. The costs associated with processing returns, resources spent on it, time spent on handling the returns, and the.
Despite the world's erratic economic position, Gift Cards remain a staple of gift-giving worldwide, joined by the emergence of new trends such as the boom in self-use. Now that several world regions are resuming their transition from crisis management to recovery and economic revitalization, new consumer behaviors are emerging: shifting purchasing patterns, shifting preferences, digital
"Email Acquisition is like cutting hair, must happen regularly, can be done well, but one bad experience can scar forever" - David Baker. Gift cards have long been recognized as a boon to the eCommerce industry. When it comes to gift card distribution, eCommerce corporations face a lot of challenges. Meanwhile, emailing is critical in
"I want to do business with a company that treats emailing me as a privilege, not a transaction" - Andrea Mignolo. In a single phrase, the above quote encapsulates the essence of email marketing. E-commerce enterprises will need to use email marketing actively in 2022 to stay on top of the game and sustain consumer
A gift card can be one more sales channel for you and also act as a souvenir of sorts. It can do more than two things at a time.
What a beautiful thing it is to have a doting father! A personal hero who is irreplaceable in our lives. Father's day falls this Sunday. Isn't it a great occasion to show how much you appreciate your dad in your life? There are so many things that you could possibly gift your old man on
Online shopping has gained immense popularity in recent years. With the convenience of being able to shop at any time, from any location, and with access to a plethora of products right at your fingertips, it's no wonder that more and more people are opting for online shopping. But how effective is it really? In.
In this article, we look at the major differences between physical and digital gift cards, including showcasing the more sustainable one.
Covid-19 impact on gift cards had eCommerce retailers making bank. Only the Russia-Ukraine war disrupted the expedited recovery after the pandemic.
With more than 200 million subscribers, Prime, Amazon’s loyalty program, is the world’s biggest. It is successful because of the exclusive benefits that it offers. From personalized recommendations to expedited shipping, the perks are aplenty. Prime members spend 4x as much as other Amazon customers. That’s how powerful loyalty programs are. It is the perfect.
Without a doubt, technology is the backbone of eCommerce. From helping customers find their products easily to optimizing delivery and payments, there is technology everywhere. It is not possible to think of a single interaction touchpoint where technology doesn’t feature for the seamless operation of the eCommerce site. In this article, we will look at
The Thanksgiving weekend is one of the most significant shopping periods of the entire year. How do you capitalize on this? You need a proactive strategy to get the most out of this sales opportunity. Here are some of the best tips to boost your eCommerce sales for the Thanksgiving weekend in 2022. Plan early
Picking out the perfect gift for your valentine is when a phrase like “Mission Impossible” seems apt.
Selling gift cards is an excellent way to tap into your existing customer base and reach new audiences.
“What is a customer loyalty program? A customer loyalty program uses incentives to make the customer keep coming back to you for more purchases. The objective is to build a strong relationship with the customer and reduce customer churn. With the right kind of customer loyalty program, you will be able to increase the retention.
It's that time of year again when Black Friday and Cyber Monday are rapidly approaching. There are plenty of bargains and shoppers out there, but getting more sales requires marketing magic. We'll look at what marketing strategies work. For Black Friday and Cyber Monday 2021, here's how to attract and retain new customers. Consumers are.
What do you think people do most of the time using their smartphones? ... Do they play Games? Browse the Internet? Read News? Or Listen to Music? In reality, people spend the majority of their time on social media apps, it represents more than 50% of the time spent on mobile. Thus, Social Media is.
There are nearly two billion mothers in the world, with 85 million in the United States. In just a few weeks, 84 percent of Americans will be giving gifts to their moms and would spend over $28 billion on Mother's Day gifts. Every year, we get the chance to honour our mothers, their motherhood, and.
The holiday season is about to start, and it is at that time when people will be hunting for gifts. Choosing gifts can be a headache, and for most people, it can even add anxiety. Not getting the gift right can be stressful as choosing one that doesn't behoove of who you are can end.
Digital gift cards have been a great partner for eCommerce stores during the Covid-19 pandemic times. It helped several businesses stay afloat. There is no need to be surprised at the stupendous rise that it has shown in the past few years. Just like the rise in eCommerce transactions, the rise in digital gift card.
It is undeniable that online sales are increasing, and the old brick-and-mortar approach hurts retailers who haven't gone online. On the other hand, several internet-born retailers have grown into online behemoths without ever setting foot in a physical store. These stores, such as Amazon, eBay, and Rakuten, have also evolved into online marketplaces, bringing consumers
When choosing a gift for someone, there is a lot of pressure to get the right gift. It can be an overwhelming position to be in. Imagine this scenario, the…
Mother's Day is just around the corner, and for those of us who are looking for the perfect present for our moms, gift cards are a great option to consider. Gift cards offer a level of flexibility that is unmatched by other gifts, making them an ideal present for busy moms who may not have.
From increasing customer loyalty to engaging and acquiring more customers, gift cards have always played a vital role in it. Here we have highlighted the importance of gift cards for businesses
Gift cards are like Christmas. Everyone loves it. They are happy as soon as they get one. No wonder gift cards are most popular during the holiday season.No, I do not want gift cards, said no one ever. Can you imagine your friends or family saying that when you offer them one? There are.
Halloween is only a few weeks away. The Holiday period is a joyful and exciting time for many people to dress up, pretend to be someone else, and gather mountains of candy. It's an opportunity for business owners and marketers to re-engage with customers and develop a marketing strategy that produces excitement and sales. The.
Finding a romantic partner is one of the most fulfilling events of our lives. All of us want to wake up next to someone we love. It is the season of love- Valentine’s Day. Fine dining restaurants will be busier than usual. Businesses that sell related merch will have a wonderful time selling more than